faisal chaudry°

Product design partner for startup founders

I use technical insight, design thinking, and human intuition to help you sharpen ideas, build 0→1 products, and launch fast.

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About

I’ve spent the last decade working in the early stages of product building, where founders are full of ideas but clarity is hard to find. That is where I work best. I’ve led design for startups, global scale-ups, and my own ventures, and I know how to turn raw concepts into products that feel sharp, usable, and fundable.
What I’ve learned is that design is never just about the interface. Founders need a partner: someone who can stress-test ideas, think a few steps ahead, and handle the details that unlock big results. That is the role I play: part designer, part collaborator, part clarity check.
I mix traditional user research with AI-assisted methods, quick prototypes, and tight feedback loops to keep momentum high. Working with PMs and engineers, I fold design into the sprint so the team moves faster without losing sight of the vision.
When I’m not designing products, I’m usually making something else — clothes, tools, photos, experiments with AI. I’ve found that staying hands-on in different mediums keeps my perspective fresh.
What do you think is overrated in product design?

Speed. Everyone’s racing to ship. But if you’re not clear on what you're really making or why it matters, you're just scaling noise.

What do you think is overrated in product design?

Speed. Everyone’s racing to ship. But if you’re not clear on what you're really making or why it matters, you're just scaling noise.

What do you think is overrated in product design?

Speed. Everyone’s racing to ship. But if you’re not clear on what you're really making or why it matters, you're just scaling noise.

A recent chapter

From 2019 to 2024, I was the principal product designer at Pirate Studios, a self-service creative studio network that scaled from early-stage to over 700 studios across the UK, US, and EU serving 350,000+ monthly users.
I led end-to-end design and strategy across key product initiatives that helped the business grow, adapt, and scale.
A few I’m proud of:

Capture: unlocking revenue through experience design

Led the creation of a bespoke hardware–software feature that let users capture studio-quality audio onto their phone videos—no setup, no learning curve. Capture increased revenue by 40% in enabled locations, and improved retention.

P.E.T: Designing for systemic health

Formed and led the Product Engagement Team to resolve technical and design debt across the entire funnel—from inbound leads through in-studio experience. Resulted in £70k+ monthly uplift and smoother cross-functional collaboration.

Productising Ops: turning insight into internal tools

Used product design principles to analyse operational pain points and top-performing sites. Designed internal tools that cut staff time, improved NPS, and reduced attrition and maintenance costs—making the business more scalable and efficient.
For details and more employment history, you can download my cv or checkout my LinkedIn.

A reason to work together

I believe in making things that matter, with people who care about doing meaningful work.

Whether it's shaping strategy, making ideas real, or helping other designers grow, the goal is always the same: to spend time on something worth doing.

If you're looking for someone who'll care about your product as much as you do, get in touch at faisalchaudryuk@gmail.com.

Faisal Chaudry

"Once you understand the way broadly, you can see it in all things."

— Miyamoto Musashi

© Faisal Chaudry 2003 - 2025

"Once you understand the way broadly, you can see it in all things."

— Miyamoto Musashi

© Faisal Chaudry 2003 - 2025

"Once you understand the way broadly, you can see it in all things."

— Miyamoto Musashi

© Faisal Chaudry 2003 - 2025