Faisal Chaudry | Capture

PRINCIPAL PRODUCT DESIGNER

Studio Sound. Phone Simple.

THE PROBLEM

In an era where social content can make or break a musical career, recording a professional DJ set remained paradoxically complex.

Artists were forced to choose between poor phone audio that failed to capture their talent, or lugging around expensive equipment and learning video production - neither conducive to the spontaneous, creative nature of DJing.

In an era where social content can make or break a musical career, recording a professional DJ set remained paradoxically complex.

Note: Capture only works inside Pirate Studios.

"We didn't just simplify the process - we made it disappear.
DJ's could focus on their craft while CAPTURE handled the technical complexity."

THE INNOVATION

What appears simple on the surface - recording video on your phone - conceals a sophisticated system working behind the scenes.

We created an experience so intuitive that DJs didn't need to think about the technology.

The app leverages familiar phone camera interactions while invisibly handling the complex task of syncing professional audio.

The result feels like magic: studio-quality sound perfectly matched to whatever you shoot.

What appears simple on the surface - recording video on your phone - conceals a sophisticated system working behind the scenes.

We created an experience so intuitive that DJs didn't need to think about the technology.

The app leverages familiar phone camera interactions while invisibly handling the complex task of syncing professional audio.

The result feels like magic: studio-quality sound perfectly matched to whatever you shoot.

THE CAPTURE SYSTEM IN A NUTSHELL

"No laptop. No cables. No editing software. Just magic."

A familiar camera interface concealing studio-grade audio capture.

Review your recordings instantly, while CAPTURE handles the technical work.

Everything you need in one view - from access codes to session details, integrated seamlessly with Pirate's booking system.

Pure audio recording when you need it, with the same studio-grade quality and none of the distractions.

BREAKING BARRIERS

Understanding that great moments in music are often collaborative, we designed for the social nature of DJ culture.

Friends can join a session through a simple QR scan, recording from different angles while sharing the same pristine audio feed.

This not only captures the energy of the room but turns every session into a potential multi-camera production, all without any technical knowledge required.

Understanding that great moments in music are often collaborative, we designed for the social nature of DJ culture.

Friends can join a session through a simple QR scan, recording from different angles while sharing the same pristine audio feed.

This not only captures the energy of the room but turns every session into a potential multi-camera production, all without any technical knowledge required.

Tap. Scan. Join.
Simple, seamless multi-cam recordings.

"Love how CAPTURE looks out for you. Warns about storage, handles phone calls, all that stuff that usually kills your recording. Proper peace of mind when you're in the zone."

THOUGHTFUL DESIGN

The true complexity of CAPTURE lies in what users don't see.

The system runs constant background checks on storage space and connectivity, preemptively solving problems before they can impact a recording.

A custom mounting system gives users the perfect shot every time, while hidden recording hardware ensures reliable capture regardless of what's happening on the phone.

The true complexity of CAPTURE lies in what users don't see.

The system runs constant background checks on storage space and connectivity, preemptively solving problems before they can impact a recording.

A custom mounting system gives users the perfect shot every time, while hidden recording hardware ensures reliable capture regardless of what's happening on the phone.

IMPACT

CAPTURE transformed how artists showcase their work, but its impact went beyond just technical innovation.

It strengthened Pirate's position as a partner in artists' success, leading to increased bookings and loyalty.

More importantly, it democratised professional content creation - giving every DJ the power to share their art without technical barriers standing in their way.

CAPTURE transformed how artists showcase their work, but its impact went beyond just technical innovation.

It strengthened Pirate's position as a partner in artists' success, leading to increased bookings and loyalty.

More importantly, it democratised professional content creation - giving every DJ the power to share their art without technical barriers standing in their way.

"If you can design one thing, you can design everything."

— Massimo Vignelli